Setting QSRs Up For Success: The Jardine Restaurant Group

Since the pandemic started every industry has faced its fair share of extraordinary issues, from Covid-induced closures to ongoing supply chain disruptions, just to name a few. The majority of the businesses in the hospitality sector has been struggling to come up or even stay afloat.

However, the quick-service restaurants in the Asia-Pacific region have dealt with a rather ‘nice-to-have’ issue.

QSRs have experienced an ever-growing demand for take-away and food delivery orders. To feed these new sales channels, they extended their drive-thru services and relied on 3rd party delivery platforms providers.

Big data in hospitality

While many operators around the world were making difficult decisions to let staff go and figure out what their restaurants’s future would look like, QSRs in APAC seized the opportunity to evolve, innovate and expand.

Considering that the online food service delivery channel in Asia Pacific is projected to reach 20 billion by the end of 2025, the Jardine Restaurant Group (JRG) did not waste time and invested in its most important resource: the workforce.

For decades, JRG has been the driving force of the international growth of the iconic Pizza Hut, KFC and PHD across Asian markets and it has become the leading restaurant group, operating across 900 outlets and employing more than 27,000 people in Taiwan, Hong Kong, Macao, Vietnam and Myanmar.

The group prices itself in putting a smile on the face of every customer by sharing the simple joys of food with unique twists and sustainable ways.

Big data in hospitality

Maximising Labour Capabilities & Protecting Profits

To encourage the exponential growth and solidify its position in the market despite the challenging circumstances brought by the pandemic, JRG decided to deploy the latest labour management technology to run smooth operations across their different brands and sites. The group relied on our experts to implement our modern Workforce Management solution, which eases the challenges around labour efficiency and labour costs.

Since the pandemic began, a lot has changed in how restaurants are operating. For QSRs that means having to adapt to new service styles, which leads to the staff taking on new responsibility.

It is crucial for QSRs to evaluate whether their scheduling system is set up to reflect the changes in the demand and processes that affect, and heavily rely on, their workforce. It’s vital for their scheduling system to reflect the needs of the business and employees and ensure it can support with their newest sales goals.

At Fourth, we created the Workforce Management solution with a scheduling feature to help businesses determine the right level of labour demand and cost, remove complexity in creating schedules, by providing accurate labour demand calculation and forecasting, real-time scheduling, as well as business intelligence through easy-to-read analytics.

“Labour cost is our measurement of truth and we have improved our cost of labour quite considerably, exceeding the target given by the previous consulting firm.”
Ran Zou

Senior Transformation Manager , JRG

Empowering the Workforce for Better Operational Efficiency

Globally, the hospitality industry has suffered greatly from what was dubbed the “Great Resignation”, with many workers quitting their jobs in favour of more work-life balanced positions and better paid jobs.

“While the QSR’s main business is keeping customers happy, it is equally important to keep employees happy because a happy team delivers better service.”
Kieran Landy

Senior Productivity Consultant , Fourth

Fourth’s Workforce Management solution provides the tools necessary to keep all staff members engaged and communicating across all levels of the business, fostering an healthy work culture.
Big data in hospitality
Big data in hospitality

Seizing Opportunities Through Pioneering Technology

For a complete recover from the difficult circumstances that the pandemic obligated QSRs to operate in, it’s important that the appropriate technology is used.

“Lay all cards on the table to have an accurate baseline for when QSRs recalibrate processes and get the right tools to keep the strategy on track.”
Kieran Landy

Senior Productivity Consultant , Fourth

Since implementing our modern system, specifically designed to attend to the needs of quick-service restaurants, JRG saw improvements in labour forecasting.
“In the early days, even using only a month worth of data, in Taiwan we were seeing 10% straight reduction in MAPE.”
Ran Zou

Senior Transformation Manager , JRG

Growing and managing a business with ambitious future prospects is equally exciting and challenging. However, Fourth solution is here to help.

Our Labour Productivity tool does data-driven labour forecasting that allows managers to see exactly how many staff members are needed to meet demand.

It also has a scheduling tool that allows time-saving rota creation with full visibility of the labour hours required, the employees available to meet the demand, and a visual landscape to plot the assigned hours against each employee with an instant approval process. It likewise allows QSRs to manage labour budget with automated wage cost calculation within the scheduling tool to avoid budget overspending and control expensive overtime.

Discover all the features here.

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