ATS Recruitment Guide

How ATS Helps Attract the Talent You Need

The ongoing nationwide labor shortage means the talent pool to draw from is extremely shallow, and the competition to draw from that pool is at an all-time high.

With the resulting understaffed shifts leading to employee burnout (i.e., turnover) and reduced restaurant throughput, the labor shortage represents a major threat to growth and competitiveness. It is now more imperative than ever that you stand out from the crowd and get your share of the diminished labor pool.

Right now, the restaurant, retail, and hospitality industries are candidate-driven markets where jobseekers have much greater choice and leverage when determining where they work. If your hiring process is too long or complicated, you’ll lose your candidates to someone else that provides a quicker, more convenient, and intuitive process.

The people you hire will become your brand’s ambassadors, so creating a climate they can immediately buy into is vital. Regardless of whether a candidate is hired or not, a good Applicant Tracking System will provide a professional experience they may recommend to others.

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Impact on the Restaurant Industry

The ongoing nationwide labor shortage has left the available talent pool extremely shallow, while competition for that talent is at an all-time high. Understaffed shifts lead directly to employee burnout, increased turnover, and reduced restaurant throughput.

As a result, the labor shortage represents a significant threat to growth and competitiveness. Standing out and capturing a share of the diminished labor pool is more critical than ever.

What’s the Background?

Restaurant, retail, and hospitality are now candidate-driven markets. Job seekers have more leverage and choice than ever when deciding where to work.

If your hiring process is too long or complicated, candidates will move on to employers who provide faster, more intuitive experiences.

The people you hire become your brand ambassadors. Even candidates who are not hired can walk away with a positive impression if the experience is professional and well organized.

Industry Impact

What Is an Applicant Tracking System (ATS)?

An applicant tracking system (ATS) is software designed to help recruiters and hiring managers simplify and automate the entire recruitment process.

A strong ATS receives, stores, and processes all candidate data while providing tools to search, filter, and evaluate applicants based on predefined criteria.

ATS platforms allow recruiters to sort, categorize, and screen resumes using keywords tied to education, experience, or skills.

Advanced systems can also scan job boards, social media platforms, and career websites to proactively identify candidates.

Through templated workflows, approval signoffs, and integrated calendars, ATS platforms improve key hiring KPIs:

Key Stats to Consider

Speed of Hire Is Critical

Hourly workers drive front-of-house operations, from cleanliness to guest satisfaction. Turnover and unfilled roles reduce revenue and increase hiring costs.

Costs associated with separation, recruiting, interviewing, onboarding, and lost productivity can exceed $6,000 per entry-level employee.

Reduced staffing directly impacts revenue by forcing shorter hours and reduced throughput. Fourth estimates that restaurants lose between 10% and 25% of top-line revenue due to staffing mismatches.

Why an ATS Makes a Difference

Most operators have endured staffing shortages for years. Slow and complex hiring processes cause top candidates to abandon applications and accept offers elsewhere.

Candidates prioritize streamlined applications and timely follow-ups. An ATS empowers recruiters to collaborate in real time, schedule interviews efficiently, and move faster without sacrificing candidate quality.

Ways an ATS Speeds Up Recruitment

Benefits of an ATS

Faster Recruitment

Improved Candidate Experience

Actionable Analytics

Simplified Interviews

Streamlined Onboarding

Improved Hiring Compliance

Centralized Recruitment Management

ATS Supports Key Recruiting Functions

Learn More About Fourth’s ATS

Fourth’s ATS solution, PeopleMatter, is designed specifically for hourly-wage employers.

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